Contour Design was established in 1995 on the foundation of wanting to create a better work life for the common office worker, through ergonomics and preventive actions. We realize the social and environmental impact our industry can have on local and global society, and we believe that good and profitable business can be done by doing sustainable and responsible business – and not in spite of it.
Here you can learn more about how Contour puts their values into ethical and philanthropical practice. We wish to work and communicate honestly. Through transparency we will make sure to take responsibility and help society grow – socially, environmentally and economically. Together we are responsible of the impact our businesses has on society.
Focus on environment
Contour Design produces high quality products that are designed to endure being used for many hours each day for many years. In other words, we have a strong focus on preventing our products from becoming part of the throw-away culture that negatively affects our environment.
The idea behind
Circular thinking is about circular economics and is basically concerns keeping materials and products in orbit with the highest possible value for as long as possible. That is, to recycle resources or even better to repair or upgrade products that would otherwise wind up as waste. You can read more about circular economics here.
When it comes to maintenance of our products, we have made it easy to contact our support department to ensure that your Contour product will last for many years.
We have chosen to use the same circular mind-set when it comes to our product packaging. Therefore, we have started to implement the use of recycled cardboard in our product packaging.
As a production company, Contour Design has a major responsibility with regard to how we handle and utilise resources. By 2030, the UN has a stated goal of significantly cutting waste generation through the application of measures centred on prevention, reduction, recycling and reuse. And it is precisely in this area that we have started our work with circular packaging.
Plastic is a big culprit
We are clearly facing significant challenges and numerous pitfalls in the area of packaging, which is why we have chosen this as a point of focus in our work with circular economy. Because wherever big challenges are to be found, big opportunities are rarely far away. And that is exactly what we have identified in the field of packaging. The following figures from the European Commission speak for themselves:
– 40% of the 50 million tonnes of plastic produced in Europe every year is used for packaging.
– 59% of the 25 million tonnes of plastic waste generated in Europe each year stems from packaging.
– Between 5 and 13 million tonnes of plastic find their way into the seas and oceans every year, accounting for fully 80% of global marine pollution.
We at Contour Design are working to introduce 100% recycled cardboard. We are also committed to eliminating all plastic from our product packaging as a part of our work with circular economy and to help achieve the UN goal for cutting the volume of waste generated. In addition, we are encouraging all our consumers to deposit their packaging for recycling, to ensure that it is reused correctly and for as long as possible.
In order to achieve greater transparency in our external communication, we are striving to make our reporting clearer and more detail-focused in future. It is important to us to be as sincere and straightforward as possible in our external communication.
Our intention in this regard is two-fold: to give you – the consumer – the opportunity to choose your products on an informed basis, and to encourage other enterprises to take a more sustainable approach and integrate information about sustainability in their reporting cycle.
Follow our development
The section below sets out the process we are following towards our goal of introducing 100% circular, plastic-free packaging.
– Green means that all products in stock, as well as those arriving from the factory, feature 100% circular and plastic-free packaging.
– Yellow means that many of the products in stock are in 100% circular and plastic-free packaging, and that the products in question will soon achieve green status. We are naturally interested in using up our old packaging first, which is why you may occasionally find some of these products packed in our old materials.
– Red means that all these products are still only available in our old packaging, but that our factory is working flat out to achieve our goal of putting all products in the new, 100% circular and plastic-free packaging.
The list applies to Contour’s own warehouse and was last updated on 29 October 2020.
Working with UN's Sustainable Development Goals
At Contour, we wish to take co-responsibility in the work towards sustainable development. By linking our effort to the UN’s Sustainable Development Goals, we’re doing just that. These global goals motivate, target and inspire us to develop the next steps towards a sustainable development.
Goal 12: Responsible consumption and production
At Contour, we’re already deep into the process of eliminating the use of plastic in our packaging and instead using 100% recycled cardboard.
12.2: Sustainable management and use of natural resources
By eliminating the use of plastic, we’ll reduce the use of fossil fuels in the production of our packaging, and by introducing cardboard, we’ll in stead be using a natural material from renewable sources.
12.5: Significant reduction in waste
Through the implementation of 100% recycled material in product packaging, Contour significantly reduces waste generation, as the lifespan of a material such as cardboard is extended up to seven times.
12.6: Encourage companies to adopt sustainable practices and reporting
Through clear follow-up and reporting of our ambitions, progress and process, we will be able to create greater transparency and credibility in the industry, as well as with our customers. We hope that this workflow will encourage other companies in the industry to do the same.